March Madness may be coined for the college basketball tournament happening, but TBH, the term accurately describes the fanaticism of the beauty world this month. As we officially transition from winter to spring, it only makes sense to update your beauty routine with some of these new launches. Think: dewy foundations, highlighter wands, and lightweight hair oils. Whether you choose to swap out your routine or slowly switch out products one by one, there’s definitely a March 2023 beauty launch below that you’re sure to love.
Ama Kwarteng, Beauty Director
Glowy Super Skin Foundation
“What I love most about this foundation is that it dries down to a dewy-but-not-too-dewy finish that doesn’t compete with my serums and moisturizers (translation: no pilling). I hate feeling foundation on my skin, so you can trust that this formula is actually weightless—the buildable texture goes on as smooth as an oil but sinks in instantly without feeling wet. Also, you know how some glowy foundations can look greasy on oily skin? This one doesn’t do that.”
Lucienne Eau de Parfum
“This perfume smells like a perfect midsummer afternoon. Citrus pomelo and bright lemon zest are joined by a bouquet of bright notes: magnolia, dragonfruit, and waterlily. The aquatic and amber base notes transform what a light and airy scent can smell like: intoxicating, crisp, and vivid.”
Glow Tape Highlighter
“This highlighter has been my go-to for adding the perfect amount of radiance to my skin. The buildable formula means you can keep your look subtle or go all in for an intense glow. But don’t worry—because of the thin, mirror-like finish, even if you accidentally layer on too much product, it won’t look over-the-top. Just dab the applicator along your cheekbones or anywhere you want some glow. Blend it out and you’re done.”
Adi Giesey, Beauty Contributor
Seal the Deal Lip Balm
“My lips are super sensitive and are almost always dry or cracked, so if I find something that works for them, it automatically makes its way into my regular rotation. This new balm from Covey is my latest obsession. What stands out to me is the texture and ingredients. In my opinion, formulas that are too thin don’t lock in enough moisture and if they are too thick they can feel messy. The weight of this is perfect—I can feel that it is there but it’s not overpowering. The hydrating ingredients, like hyaluronic acid and shea butter, give an immediate shine and keep my lips protected throughout the day.”
Ingrown Microdart Patch
“If you are prone to ingrown hairs you know how much of a pain they can be to treat. Sure there are scrubs and serums on the market but–like a blemish–if it is bad enough, something more targeted is required. Enter the first-ever patch for ingrown hairs. Application is similar to that of a pimple patch but each sticker is packed with tiny micro darts that gently puncture the skin to deliver a dose of salicylic acid, cica, and hyaluronic acid. They can be used anywhere on the body — yes even on the bikini line. These are a must-have especially as we head into warmer months! Trust me.”
Better Than Balm
“What is the best way to remove makeup? Some people are loyal to their wipes, others swear by micellar water or a cleansing balm. Celebrity esthetician Renee Rouleau’s answer is her new launch branded to be “better than a balm.” Think of it as a double cleanse in one. It gently removes makeup but doesn’t leave behind any greasy residue. My favorite part is that it won’t strip my dry skin or trigger any breakouts if you are acne-prone.”
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